Archive | February, 2013

“It’s an ag thing”

24 Feb

“It’s an ag thing”

I’ve found myself saying this phrase now more than I ever have! People tend to ask me questions about the way I see things or the way I talk about things, to which I usually answer with this phrase.

The other day I was at Wal-Mart and while waiting in line I started talking to this man. He shared his stories of travel and his life. He asked what I was doing and I told him I was attending school pursing a degree in agriculture. When I told him this he got a spark of interest in his eye. He began to tell me all about the dairy operation that he had grown up on, elaborating on how different the dairy business is now than it was when he was growing up. He talked about the way they milked back then and compared those practices to now. I was loving every minute of it! I just stood quietly and soaked up every bit of knowledge I could. My favorite part of our conversation was when he started telling me about the cattle. He said growing up those cows were his life, the passion in his voice was unmistakeable. That’s the thing most people don’t understand, our livestock are our lives, to most they’re even part of the family. Farmers have so much love for their animals, their livestock isn’t just a way to make a living, their cows, pigs, sheep ect. are these farmers lives. Our conversation wrapped up as he was checking out, but being able to talk about agriculture with a complete stranger had made my day.

I was telling the story to one of my friends and she just couldn’t understand why I had been so excited about a simple conversation with someone I didn’t even know! I tried explaining to her but she just couldn’t understand. So I just settled and said, “It’s an ag thing.”

I believe in agriculture we’re blessed to share such a connection with people who share our same passion. I know that there are other fields who most likely share passion with others for what they do, but I feel like in agriculture we’re all one family working to provide for our country and the world. We’re connected by our love for what we do.

Most people don’t understand why farmers or ranchers wake up before the sun and don’t come home until it has gone down. But I guess the passion that we as agriculturalist share is “just an ag thing.”

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YouTube Sensations

18 Feb

 

 

 

I absolutely love seeing videos like this and honestly I think there needs to be many more! It takes humor to get peoples attention and make them listen. These people to an excellent job of promoting agriculture in a positive and entertaining way!

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Farming Awesome

18 Feb

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This is a video we had to do over the importance of farming in my PR in agriculture class. It includes our parody to Maclemore’s “Thrift Shop” Hopefully this silly video enlightens you a little bit!

Top 5 Facts!

12 Feb

This week my PR in Agriculture class got the opportunity to hear from a couple of speakers, one was a woman who works for PR for Ozark Farm and Neighbor, the other started a Facebook page for her work and increased sales drastically. From these presentations I took away 5 things I thought I’d share!

1) Get Online!
–> Facebook is an excellent way to get in touch, and keep in touch with customers and potential customers

2) The average age of a farmer is 52

–> I found this to be very interesting, I knew most farmers were older, but I had no idea that the earlier generations weren’t represented.

3) Post Photos

–> Most peoples eyes are attracted to pictures on a facebook page. No one wants to read a bunch of words.

4) Use humor to advertise

–> At Springfield Leather Company they use pictures of their dogs to advertise for upcoming sales! Simple things like this are enough to get someone to buy your product

5) Anyone can create and start a Facebook page

–>There’s no excuse to not be marketing your product on Facebook (FOR FREE). Facebook is a great tool for customers to see your product everyday. Keep them engaged with the company so that they feel welcome

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Farmers take to Twitter

10 Feb

This weekend I’m in Phoenix for the National YF&R and Farm Bureau leadership conference. This weekend farmers from all over the nation are coming together and learning about leadership. Much of the focus has been centered towards social media and the power it has on today’s society. Today in a session they discussed how many people have been reached by simply hashtaging the weekend on twitter. I think it is amazing that we as agriculturalist are finding new and fun ways to share our story of agriculture.

As I sat in the conference room and looked around I was inspired by the amount of Young Farmers and Ranchers surrounding me. I love that the future of agriculture is a bright one and I’m even more excited to be apart of it! I can’t wait to take my place in the world of agriculture.

I’ve gotten to meet so many people each with their own story of the way agriculture has affected them. I’ve never quite understood the diversity of agriculture, but after this weekend I can really tell how important it is. It has lit a fire in me to see this industry grow and flourish. This is the industry that I love and the industry that makes our country function. Without it we wouldn’t eat. I hear a lot of talk about how farming is a lost and outdated industry and that couldn’t be further from the truth. This weekend I am learning that farming is alive and growing as ever! These farmers have Facebook, Twitter, and even some Instagram. They are online and willing to talk to consumers! So ask away! Ask Farmers your questions we’re ready to tell you our story!

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So God Made a Farmer…

4 Feb

As I sat around the TV on Sunday like most of the country I was glued to the screen as soon as the commercials came on. While there were a lot of good ones this year, Dodge’s was by far the best. When I heard Paul Harvey’s voice come on I was intrigued, but as soon as I realized it was about farmers I got very excited. Since yesterday, I’ve watched that commercial 5 times, and every time the impact is just as big. The combination of a radio icon like Paul Harvey and the simpleness of this commercial drives home the importance of farmers in our world today. As I checked my twitter timeline and Facebook feed I realized how differently people were reacting. While those who came from rural towns like mine praised it in adoration, those who came from urban backgrounds complained that it was “boring and stupid”. It just showed me how different people can interpret things based on where they are from.

Personally I loved the commercial I thought it was an excellent way to get agriculture attention in the media, and Dodge did an excellent job of promoting it in a positive light. Perhaps my favorite part though is when the pictures of the little girl in the field and the son wanting to take over his father’s farm. It drives home the fact that farming isn’t just an occupation, or a way to make money. These farmers love what they do and love providing food for the world that they live in. They often work more than they get paid and make personal sacrifices in order to do what they love. Farming isn’t just plowing fields and raking hay, it is a passion that burns within each person who works the farm.These men, women, and even children give up their time and effort to provide the world with food to eat. But how does the world repay them? Many accuse these amazing men and women of being cruel to their animals. The farmer is feeding more today than ever and is being repaid with lawsuits and false accusations. The farmer is a rare and special breed. I guarantee most of the people fighting to end animal agriculture wouldn’t survive a day on the farm. These people who are attacking agriculture and farmers know nothing of the hard work and passion that is in each farmer.

I was astounded to read posts mocking Dodge’s commercial saying, “God needed a boring Super Bowl commercial, so God made a farmer” the only thing that I could think was, do these people have any idea where the food they are eating right now came from? Do they realize those chips, wings, hotdogs, ect. wouldn’t be possible without a farmer. Do they realize the agriculture industry employs about 22 million people? (agday.org) Most people do not understand the vast impact that agriculture has on society, and it is these people who are telling the story of agriculture for us.

This commercial was a huge step in telling the beautiful story of the farmer and I applaud Dodge for their work. However, its only the beginning. Things like this need to be seen by people daily. Agriculture should be constantly seen in everyday life. Just like the work of a farmer, our agvocating is never finished, there is always more people to tell, and more knowledge to be learned.

“It had to be somebody who’d plow deep and straight and not cut corners. Somebody to seed, weed, feed, breed, and brake, and disk, and plow, and plant, and tie the fleece and strain the milk, . Somebody who’d bale a family together with the soft, strong bonds of sharing, who would laugh, and then sigh and then reply with smiling eyes when his son says that he wants to spend his life doing what Dad does. “So God made a farmer.” -Paul Harvey